British Pavilion,
Shanghai World Fair 2010.

In collaboration with Zaha Hadid Architects (ZHA), we designed a unique, interactive wayfinding system alongside multiple immersive educational installations dispersed throughout the sculptural pavilion space. The wayfinding system efficiently moves thousands of visitors throughout the space according to a precise schedule that uses a combination of our advanced computer vision software, show-control technology, and floor projections.

Zaha Hadid

Year: 2009
Location: Shanghai, China

Category: Strategy